How UPC are using Customer Value Management to reduce churn

Maya Fowell
Contributor: Maya Fowell
Posted: 07/29/2015

One of the issues with Big Data is that so many telecom companies have so much data they do not really know what they are looking for anymore. UPC Nederland have been able to take their data and turn it into insight, follow through and then turn it into action that helps enhance their Customer Value Management and reduce churn. In this

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Maya Fowell
Contributor: Maya Fowell
Posted: 07/29/2015

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